Audience Profile – Student Group Tour

Be seen in the publication that reaches 10x more tour operators than any other student group publication.

 

Here's our breakdown:

audience breakdown

 

Educators 25,768

Tour Operators 2,870

Homeschoolers 740

Travel Agents 1,000

Group Leaders 822

What makes Student Group Tour great for educators and tour operators?

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Excellent Planning Tool

With editorial independence; nearly every region is included in each issue!

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Advertiser Benefits

We make it easy for planners to connect with suppliers through our web profiles and reader service card program.

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Great Timing

Student Group Tour publishes 3x a year during key planning times, providing planners and educators with information when they need it!

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Editorial Independence

Student Group Tour can write about any destination of interest, even if it’s not a typical “Top 10” destination.

We've got you covered.

Student Group Tour Editorial Coverage Map

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Editorial Coverage Map of Closest Competitor

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Student Group Tour published 160 articles on 41 U.S. states and 28 articles on 8 Canadian provinces in the last 12 months. Student Group Tour is read by more tour operators than any other student travel publication.

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Last year, our closest competitor published 71 articles on 22 U.S. states and 23 articles on 6 Canadian provinces.

Students are traveling more than you think. Student Group Tour has you covered.

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Student groups traveling domestically plan at least 4.5 months in advance.

*Based on 2016 Student & Youth Travel Digest Report

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The total market value of student travel in the U.S. was estimated to be at least $5.6 billion in 2016.*

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The average group size is between 52 and 62 students.*